Curt MercadanteApr 18 minFREEDOM FRIDAY: What's your impact statement?In today’s episode, Curt Mercadante discusses why you should replace your “value proposition” with a clear and compelling “Impact Statement”
Curt MercadanteMar 1112 minFREEDOM FRIDAY: The Four Pillars of Building an Authority BrandIn today’s episode, Curt discusses the difference between an Authority Brand and a Commodity Brand — and how to build your Authority Brand.