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    PEÑA: To change your perspective, you must change your point of reference
    Curt Mercadante
    • Jan 15
    • 2 min

    PEÑA: To change your perspective, you must change your point of reference

    You can listen to the podcast version of this discussion on Apple, Spotify, or this audio player: How can leaders help their team members...
    8 views0 comments
    How smart companies went from "transactional" to relational leadership
    Curt Mercadante
    • Jan 13
    • 2 min

    How smart companies went from "transactional" to relational leadership

    You can listen to the podcast version of this discussion on Apple, Spotify, or this audio player: During the past two years, employers...
    16 views0 comments
    It's Not Business, It's Personal: Building More Freedom in the Workplace
    Curt Mercadante
    • Jan 11
    • 1 min

    It's Not Business, It's Personal: Building More Freedom in the Workplace

    You can listen to the podcast version of this interview on Apple, Spotify, or this audio player: Curt Mercadante interviews Rico Peña,...
    13 views0 comments
    What are the characteristics of an innovative culture?
    Curt Mercadante
    • Sep 3, 2020
    • 2 min

    What are the characteristics of an innovative culture?

    Most organizations claim they want to innovate -- but what does “innovation” truly mean? "Sometimes I think of innovation as just...
    4 views0 comments
    The importance of authenticity on social media
    Curt Mercadante
    • Sep 1, 2020
    • 2 min

    The importance of authenticity on social media

    How are you portraying yourself on social media? Are you the real deal, or portraying a life you don’t truly live? "There's so much...
    15 views0 comments
    The power of LinkedIn to generate new business leads
    Curt Mercadante
    • Aug 22, 2020
    • 2 min

    The power of LinkedIn to generate new business leads

    Think LinkedIn is just a site for posting your resume? Think again. "How does a grandmother of two become a LinkedIn expert?" As Dawn...
    3 views0 comments
    The impact of daydreaming on innovation
    Curt Mercadante
    • Aug 5, 2020
    • 2 min

    The impact of daydreaming on innovation

    What happens when we aren’t able to put down our phones and find time to just think, be innovative and creative? “One of the biggest...
    1 view0 comments
    Why is LinkedIn the best social media platform for personal branding?
    Curt Mercadante
    • Jul 29, 2020
    • 2 min

    Why is LinkedIn the best social media platform for personal branding?

    Facebook, Twitter, Instagram, TikTok...so many social media platforms from which to choose. So why is LinkedIn the best social platform...
    0 views0 comments
    Why should you start 'smart calling' instead of 'cold calling'?
    Curt Mercadante
    • Jul 27, 2020
    • 2 min

    Why should you start 'smart calling' instead of 'cold calling'?

    Using the phone for sales is dead. Or is it? Pre-COVID 19, social media was chock full of “sales gurus” claiming outbound sales using the...
    8 views0 comments
    How to intentionally leverage your influence
    Curt Mercadante
    • Jul 24, 2020
    • 3 min

    How to intentionally leverage your influence

    In our “influencer economy,” some have come to see the term “influence” as representing selfies and social media likes. “We think, what...
    2 views0 comments
    Why you should pick a niche to get rich
    Curt Mercadante
    • Jul 21, 2020
    • 2 min

    Why you should pick a niche to get rich

    A major challenge for business owners is lack of a clearly defined ideal client persona. Brandon Bornancin, founder and CEO of...
    3 views0 comments
    What is personal branding and how can it help you?
    Curt Mercadante
    • Jul 19, 2020
    • 2 min

    What is personal branding and how can it help you?

    The phrase “personal branding” is often misunderstood and even maligned, due to inauthentic “coaches” and “gurus” who have given the term...
    0 views0 comments
    Process is critical to your revenue growth engine
    Curt Mercadante
    • Jul 16, 2020
    • 3 min

    Process is critical to your revenue growth engine

    Does every department in your company have set processes, except for your sales and marketing departments? “Every part of a company has...
    5 views0 comments
    Sobczak: Be more like a kid if you want to sell more
    Curt Mercadante
    • Jul 14, 2020
    • 2 min

    Sobczak: Be more like a kid if you want to sell more

    Should we try to be more like kids when we sell our products and services? “Well, yeah, think about it,” said Art Sobczak in a recent...
    19 views0 comments
    The entrepreneurial theory of social change
    Curt Mercadante
    • Jul 10, 2020
    • 3 min

    The entrepreneurial theory of social change

    In a world of political, economic, and social upheaval, how can we enact positive change? "I'm not interested in just changing the way...
    7 views0 comments
    Focus on your client's outcomes
    Curt Mercadante
    • Jul 7, 2020
    • 3 min

    Focus on your client's outcomes

    “People don't want to buy a quarter-inch drill, they want a quarter-inch hole.” So said Theodore Levitt, an American economist, marketing...
    1 view0 comments
    It takes value creation to make money
    Curt Mercadante
    • Jun 23, 2020
    • 4 min

    It takes value creation to make money

    Does it take money to make money? “No,” said T.K. Coleman, the director of entrepreneurial education at the Foundation for Economic...
    6 views0 comments
    The disconnect between the U.S. school system and entrepreneurship
    Curt Mercadante
    • Jun 8, 2020
    • 1 min

    The disconnect between the U.S. school system and entrepreneurship

    Is the U.S. school system conducive to creating an entrepreneurial ecosystem? "Tell me someone that has ever come out of a four-year...
    2 views0 comments
    Are entrepreneurs born with a certain DNA?
    Curt Mercadante
    • May 28, 2020
    • 3 min

    Are entrepreneurs born with a certain DNA?

    How did venture capitalist/angel investor John Osborne’s entrepreneurial journey begin? On European park benches. “I certainly go back to...
    0 views0 comments
    Steiner: Now is the time to solve, not sell
    Curt Mercadante
    • May 19, 2020
    • 3 min

    Steiner: Now is the time to solve, not sell

    This COVID-19 era is not a time to “sell through” but to “solve through,” said sports marketing legend Brandon Steiner. Steiner is the...
    0 views0 comments
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